I had the chance to go watch ‘Civil War,’ a movie that doesn’t just entertain but stirs deep reflections. It’s a must-watch that I encourage you to watch on the biggest screen you can find. From the moment the film begins, it envelops you in its world, thanks in huge part to its remarkable sound

Hitting Close to Home: A Gripping Review of ‘Civil War’

The Challenge: Starting from ScratchRecently, I tuned into a podcast by a Spanish marketing agency on YouTube where they played an intriguing game: you have $10,000 to market a brand-new business with no branding, no website, nothing. How do you spend that money? This exercise is more than just a fun hypothetical; it’s a real-world

How to Effectively Spend $10,000 to Market a Brand-New Business

Ever since Nike’s stock took a nosedive over the past week and a half, dropping a massive 20%, I’ve been giving a lot of thought to what’s happening in the retail world. Nike’s explanation for this steep decline revolves around their expectation of a decrease in sales over the next year. The reasoning? People’s buying

The Evolution of Consumer Preferences: A Shift from High-End Brands to Relatable Values

Hey book-club! I recently wrapped up Joshua Lisec’s ‘So Good They Call You a Fake’ and let me tell ya, it’s been a bit of a rollercoaster read. I ventured into its pages with high hopes, tantalized by a slew of gleaming reviews and the promise of insider secrets to making it big as an author.

The Sales Pitch Disguised as a Book: A Candid Review of ‘So Good They Call You a Fake’

Over the last 2 years I’ve produced close to 250 youtube videos, and they all served a purpose. And this brings me to the very first point that I’d like to make in this video, which is that every content piece that you work on needs to have a search intent, and purpose. But, this is

Crafting Purposeful Content: Optimizing for Search Intent and Audience Engagement

I’ve just finished reading Tolkien’s The Hobbit. It’s the first time I’ve ever dived into Tolkien’s work. I know, I know, some might say “how dare I?” But I have to say, I’ve had an amazing time with this short, sweet story of Bilbo Baggins and his dwarven companions. Now, I should also mention that, like many

A Hobbit’s Tale: A Review of Tolkien’s Classic